Virginia Rhett Talbert
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"Rhett, simply put, is a pro. She connects with our fans and patrons in the most natural and genuine way. Her wealth of knowledge and experience along with her creativity and ability to think outside the box is a formidable combination. Her positivity is unending, and she never backs down from a challenge. I know I can trust Rhett with my brand and I’m always happy to have her on my team."
Margaret Stolfi
General Manager of The Mill & Mine

The Mill & Mine

Handled the online presence of Knoxville’s newest concert hall and event space. This included website, socials, and newsletter execution. 

  • Managed day-to-day social platforms.
  • Grew Facebook, Instagram, and newsletter following by 25% annually.
  • Coordinated social coverage of live events, local content, and organic promotional campaigns targeted for our demographic.
  • Created and executed custom campaigns surrounding each concert’s announce, on-sale, lead-up, and live event.
  • Executed biannual campaigns to grow our social and newsletter followings through strategic paid campaigns, contests, and giveaways.
  • Worked closely with influencers, local partners and emerging photographers to create amazing content with a grassroots connection with our community. 
  • Designed the majority of marketing materials for day-to-day use.
  • Handled all online customer service inquiries.